Last Call Privacy Policy
Version 1.0
Effective Date: 30 July 2026
Welcome
At Last Call, we value your privacy and are committed to protecting your personal information.
This Privacy Policy explains how Sonic Deals Sdn. Bhd. ("Last Call", "we", "us", or "our") collects, uses, stores, and protects your personal data when you use the Last Call website, mobile application, and related services (collectively, the "Platform").
By using our Platform, you acknowledge that you have read and understood this Privacy Policy.
1. Information We Collect
We may collect information that you provide directly to us, including:
- Full name
- Mobile number
- Email address
- Profile information
- Payment information (processed securely by our payment partners)
- Customer support inquiries
We may also automatically collect:
- Device information
- Operating system
- IP address
- App usage information
- Login activity
- Location (only when permission is granted)
2. How We Use Your Information
We use your information to:
- Create and manage your account
- Process orders and payments
- Connect you with participating merchants
- Provide customer support
- Improve our Platform and services
- Send order updates and important notifications
- Detect fraud and maintain Platform security
- Comply with legal and regulatory obligations
3. Location Information
If you allow location access, we use your location to:
- Show nearby merchants
- Display available deals in your area
- Improve your shopping experience
You may disable location permissions at any time through your device settings.
4. Payments
Payments are processed by secure third-party payment providers.
Last Call does not store your full debit or credit card details.
Payment providers process your payment information in accordance with their own privacy policies.
5. Sharing Your Information
We may share limited information with:
- Participating merchants
- Payment service providers
- Technology service providers
- Government authorities where required by law
We do not sell your personal information to third parties.
6. Marketing Communications
With your permission, we may send:
- Promotions
- Special offers
- New merchant announcements
- Service updates
You may unsubscribe from marketing communications at any time.
7. Cookies & Analytics
Our website and mobile application may use cookies and similar technologies to:
- Remember your preferences
- Improve performance
- Analyze Platform usage
- Enhance user experience
You may manage cookie preferences through your browser settings.
8. Data Security
We take reasonable administrative, technical, and organizational measures to protect your personal information against:
- Unauthorized access
- Loss
- Misuse
- Alteration
- Disclosure
While we strive to protect your information, no internet transmission or electronic storage system is completely secure.
9. Data Retention
We retain your personal information only for as long as necessary to:
- Provide our services
- Meet legal and regulatory requirements
- Resolve disputes
- Enforce our agreements
When your information is no longer required, we will securely delete or anonymize it where reasonably practicable.
10. Your Rights
Subject to applicable laws, you may request to:
- Access your personal data
- Correct inaccurate information
- Update your personal information
- Withdraw consent where applicable
- Request deletion of your account (subject to legal and business requirements)
Requests may be submitted using the contact details below.
11. Children's Privacy
If required by applicable law, parents or legal guardians should supervise the use of the Platform by minors.
12. Changes to this Privacy Policy
We may update this Privacy Policy from time to time.
The latest version will always be available on our Platform.
Continued use of the Platform after updates constitutes acceptance of the revised Privacy Policy.
13. Contact Us
If you have any questions regarding this Privacy Policy or your personal information, please contact us:
Last Call
📧 hello@lastcall.my
🌐 www.lastcall.my
Thank You
Surplus. Excess. Expiring.
We Handle It All.
Thank you for trusting Last Call.
We are committed to protecting your privacy while building a smarter and more sustainable marketplace.
Together, we are giving good products the last chance they deserve.